Pressure, rebirth from the 43rd (2021 spring/summer) Chinese popular fabrics shortlisted judges look at the way of innovation

Column:Industry news Time:2020-01-15
In 2019, with the world economy under downward pressure, business relations in the dark, and corporate risks on the rise, "south" has become the most memorable word.

In 2019, with the world economy under downward pressure, business relations in the dark, and corporate risks on the rise, "south" has become the most memorable word. On the one hand, China's textile industry has really felt the unprecedented pressure from the internal and external environment. With a history of more than 20 years, the China international fabric design competition has seen a steady stream of forward-looking ideas, innovative technologies, fashion design and diversified creativity, which reflects not only the growth of the enterprise, but also the path and direction of the enterprise to meet the challenges and continuously transform and innovate. In 2020, Chinese enterprises still need to face the changing economy, policy and international environment, to meet the needs of technical change, business innovation, adjust the time rhythm, standing in the global perspective and stage examine their competitiveness and influence, by setting up the new coordinates, open up new space, the construction of new capabilities, to build a new dynamic multiple dimensions such as accelerated overweight, to redefine the development goals. Is the textile industry ready for the new journey of the 14th five-year plan? It can be seen from the product development innovation of enterprises based on the popular trend and market demand.

At the beginning of 2020, after the snow, the clear skies in Beijing, the happy atmosphere of the New Year is permeated. On January 14th, located in the international bamboo and rattan center in the northeast corner of the capital, more than 4000 pieces of dazzling new fabrics gathered at the scene of "China international fabric design competition 2020 and the 43rd (2021 spring/summer) Chinese popular fabrics shortlisted for the judging", such as blooming flowers quietly brought the breath of spring vitality. Li binhong, director of the national textile product development center, and other 13 judges held a heated discussion on the selection of excellent products.

From China textile information center, national textile product development center, Beijing white collar fashion Co., Ltd., Fang Sheng fashion Group goods, Toread Holdings Group Co., Ltd., Beijing, li ning sports goods Co., Ltd., shenzhen yong hui fashion commodity management consultants Co., Ltd., e li brand electric business, Copenhagen fur company, Shanghai the top fashion Co., Ltd., xiamen phoenix fly clothing design Co., Ltd., EACHWAY (ou) of art fashion Group textile development experts, color and trend research experts, clothing brands and designers, purchaser representatives in line with strict rules of the evaluation criteria, evaluation, From a number of dimensions to gold, silver, bronze and other nine awards for a rigorous selection. At the same time, the judges also brought the consumer market, brand demand, product development direction and other valuable Suggestions.

Create new space with value reengineering

This year's judging will bring together 433 enterprises' new fabric products for spring/summer 2021, which are applied to men's formal wear, women's fashion, casual wear, sportswear, jeans and shirts. Product categories include cotton, wool, hemp, silk, chemical fiber, printing and dyeing, knitting, etc., in color application, material application, pattern creativity, scientific and technological innovation, ecological environmental protection, market application and other aspects of the characteristics of each.